Why choose Clarity?

Microsoft Clarity stands out for its ease of use and powerful capabilities for analyzing the user experience. This accessible, high-performance platform lends itself particularly well to :

• Visualize key interactions: with heat maps and user session replays
• Detecting areas of friction: identifying frenetic clicks and other signals of frustration
• Access actionable insights: clear reports to prioritize your optimizations
• Easily integrated into your digital ecosystem: compatible with other analytical and marketing tools

Our services with Clarity

At Optimal Ways, we offer a range of services tailored to your specific needs:

• Audit and customized settings
• We analyze your objectives and data to ensure optimal implementation of Clarity.

This includes :

• Configuration of essential functions such as heat maps
• Validating the quality of the data collected
• Adapting the tool to your strategic KPIs
• Continuous improvement of digital performance

Based on the data collected, our experts :

• Identify blocking elements in user journeys
• Propose concrete solutions to reduce abandonment
  Help test and validate changes through UX hypotheses
• Team training and support: we ensure that your teams are self-sufficient through appropriate training.

Concrete results for our customers

Thanks to Microsoft Clarity, we have helped many companies to :

• Enhance their understanding of users through detailed behavioral analysis
• Increase conversion rates by optimizing strategic pages
• Prioritize digital initiatives based on concrete, usable data

Why choose Optimal Ways for Contentsquare?

• Solutions tailored to your objectives: each project is designed to meet your specific needs
• A results-oriented strategy: recommendations based on measurable impact for your business
• Optimization at no extra cost: Use a free, high-performance tool to maximize your ROI”.

Optimal Ways simplifies the analysis of your UX data and transforms it into effective strategic action.