A summer seminar with beach and KPIs! - Optimal Ways, l'agence de digital analytics et d'optimisation pour l'ecommerce (Paris, Lille)

For our summer seminar, we headed due north to Cadzand-Bad, a seaside resort in the Netherlands, 100 km from the agency, on June 30 and July 1. Unfortunately, the weather didn’t cooperate on the first day, so we took the opportunity to discover a Dutch culinary specialty, bitterballen, while playing games in the Strandpaviljoen De Zeemeeuw, a beach pavilion located on the edge of the Zwin nature reserve. The fine weather returned in the evening!

The morning of the second day was devoted to a KPI game, to deepen our understanding of this methodology and share it with our customers. We were welcomed by the Strandpaviljoen De Boekanier team.

The afternoon was devoted to discovering the Cadzand-Bad region by electric bike with a guide, which enabled the whole team to complete a tour of more than 25 km in less than 3 hours.

All in all, it was an energizing and stimulating seminar, with an excellent welcome from our Dutch hosts!

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