To mark the 10th anniversary of the agency’s creation, the team took part in a seminar in Amsterdam on September 30 and October 1. After a long period when it was difficult to travel to Belgium and the Netherlands, it was a great pleasure to (re)discover this beautiful city, so close to Lille and yet so different!
The afternoon’s program included a testimonial from Peter O’Neill, founder of MeasureCamp, who came to share his 10 years of agency experience in London, as well as his vision of the business. Peter is now based in the Netherlands.
We ended the day in the hotel’s Sky Lounge, enjoying the view over Amsterdam and a great cocktail atmosphere!
Friday morning was dedicated to the 10th anniversary of Optimal Ways and the new course for 2025!