On his return from the Superweek Analytics Summit, the annual gathering of digital marketing and data professionals, Nicolas Malo took part in the Café de l’E-Commerce. He shared the trends he observed. Watch episode 183 of the podcast in full here.
Partner Breakfast Piano H1 2025
On February 12, 2025, the Optimal Ways team, represented by Hugo Stepien and Nicolas Malo, took part in Piano‘s first Partner Breakfast in Paris. An enriching morning focused on digital analytics trends in 2025 and upcoming innovations. Key trends to remember: AI & automation – Optimizing analytics and real-time trend detection. Data democratization – Make […]
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